For so many of us, animals are not "just pets". They are part of our family. They are there in the quiet moments, the difficult days, and the joyful ones too.Â
Purple Paw is about celebrating that special bond between people and their pets, the relationship that brings comfort, connection and meaning to everyday life.
Around 60% of households in the UK share their lives with a pet, yet the importance of that relationship is often overlooked. Purple Paw exists to change that, by shining a light on just how much animals give us, and why that bond matters.
We're inviting you to share your stories and photos of what your pet means to you. Tell us about the pet who kept you company during a lonely time, supported your mental health, helped your family through a tough moment, or simply makes you smile every day.
As a thank you, everyone who shares their story will receive a free Purple Paw window or car decal in the post.